Talk through the options with MSD

Wednesday, May 4th, 2011

This year Arekibo continues its relationship with Merck Sharp & Dohme Biologics with the development of a number of innovative online campaigns.

Most recently we launched Talk Options, an interactive video campaign which took an informative and user-friendly view of the contraceptive options available to women. Targeted at a youth market of 18 to 24 year old women and presented by Dr. Nina Byrnes the campaign has been a huge success for MSD and raised the profile of womens’ health in Ireland.

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